John McDougall to Present at North Shore Chamber Social Media Seminar

On Wednesday, August 14, 2013, John McDougall, president of McDougall Interactive, will be presenting “Top 12 Ways to Be More Strategic in Your Internet Marketing” as part of the North Shore Chamber of Commerce’s Social Media Seminar.

In this talk, McDougall will discuss how various Internet marketing tactics fit together to work like the cylinders of an engine and produce greater ROI. Based on the principles in his new book, Web Marketing On All Cylinders, John will discuss such tactics as:

SEO
Social Media Marketing
PPC
Conversion Optimization
Content Marketing
Link Building
Blogging
Email Marketing
Mobile Optimization
Public Relations
Google Analytics
Tracking ROI

The Social Media Seminar will take place in the North Shore Chamber of Commerce Boardroom at 5 Cherry Hill Drive, Suite 100, Danvers, MA, from 8:00-9:30 a.m. The cost is $25 for members and $50 for non-members. Click here to register or call (978) 774-8565.