John McDougall to Present at the North Shore Chamber Social Media Seminar

Social Media LogoOn Wednesday, August 14, 2013, John McDougall, president of McDougall Interactive, will be presenting “Top 12 Ways to Be More Strategic in Your Internet Marketing” as part of the North Shore Chamber of Commerce’s Social Media Seminar.

In this talk, McDougall will discuss how various Internet marketing tactics fit together to work like the cylinders of an engine and produce greater ROI. Based on the principles in his new book, Web Marketing On All Cylinders, John will discuss such tactics as:

  • SEO
  • Social Media Marketing
  • PPC
  • Conversion Optimization
  • Content Marketing
  • Link Building
  • Blogging
  • Email Marketing
  • Mobile Optimization
  • Public Relations
  • Google Analytics
  • Tracking ROI

The Social Media Seminar will take place in the North Shore Chamber of Commerce Boardroom at 5 Cherry Hill Drive, Suite 100, Danvers, MA, from 8:00-9:30 a.m. The cost is $25 for members and $50 for non-members. Click here to register or call (978) 774-8565.

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