John Maher, John McDougall, and Pavel Khaykin discuss the good and bad aspects of digital marketing in 2016. From tactics to tools, they cover lots of ground as they look toward a new year in 2017. John Maher: Hi, I’m John Maher and this is Digital Marketing Madness. This broadcast is brought to you by… Read more »
John Maher: Hi I’m John Maher and this is Digital Marketing Madness. This podcast is brought to you by McDougall Interactive, and we’re a digital marketing agency in Danvers, Massachusetts. Today, I’m here with the President of McDougall Interactive, John McDougall. Hi John. John McDougall: Hey, John. John: I’m also here with the Vice President… Read more »
Facebook is essential for businesses. Here’s how to increase your company’s online authority with Facebook marketing.
Writing a great article or blog post can seem daunting, but it doesn’t have to be when you follow these 6 simple steps.
Content curation is essential to establishing your online presence and authority in your field. Here are 6 important things for newcomers to know!
Link building has been a part of digital marketing and SEO since the dawn of the search engine. It is so basic to online marketing that’s easy to take it for granted. But no more! Stone Temple Consulting recently concluded a study exploring the relationship between links to a page and that page’s Search Engine… Read more »
Writer’s block is the bane of bloggers in every field. It can feel like an insurmountable obstacle, especially for new writers, but it doesn’t to have to be. John Maher and Ben Canner from McDougall Interactive share methods to get over writer’s block and get back to blogging effectively.
Pokémon GO has taken the world by storm. The mobile game can provide amazing marketing opportunities for your local business if you know what to do.
You’ve finished writing your latest post, but how do you get people to read it? Here’s how to get your blog in front of as many eyes as possible.
A recent Whiteboard Friday video from industry guru Rand Fishkin at Moz got me thinking more about using related keywords when optimizing the content on your website. I think it’s easy for people to think of SEO as just “pick a keyword you want to rank for and include that keyword in the Title Tag,… Read more »