Internet Marketing Authorities, Based In Massachusetts
McDougall Interactive is an internet marketing company that helps you generate more leads and sales by increasing both inquiries and conversions. With in-house search marketing experts, including search engine optimization and paid search specialists, writers and link builders, we are committed to being solely focused on Internet Marketing.

The Core Internet Marketing Team

John McDougall (President, Internet Marketing Strategy)
John McDougall has worked in advertising and the creative fields since 1992. With a background in music and the arts, John enjoys the blending of art and advertising. Originally a media planner at McDougall Advertising, he was asked to head the Interactive Division of McDougall Advertising during the dot com boom. Having provided internet services full time since 1995, John was among the first group of people implementing search engine optimization. With local speaking engagements, successful websites and a publication on search engine marketing currently in the works, John is committed to the internet revolution.

John McDougall is also a board member of the North Shore Chamber of Commerce, as his father was through the 1980’s and 1990’s. Dan McDougall, who sold McDougall Advertising – which at the time was the sixth largest agency in New England - to Bozell Kampstra, (now owned by IPG) is a constant help to John as he grows his business and builds brands online.

John donates time, money and services to organizations such as the Starhouse of Beverly, MA (Board of Directors and Marketing Committee), Christian Foundation for Children / Aging and others.

He enjoys playing guitar, collecting and selling fine art, offshore tuna fishing, snowboarding and international travel.

John Maher (Director of Interactive Marketing Services, Analytics and Reporting)
John acts as the lead account executive for all search accounts and as the technical SEO lead. Web Analytics and various tracking / reporting techniques are his focuses as well as paid search Management. John is working on Google Adwords and Google Analytics certification to supplement his many years of experience.

Stevie Black (Director of Content Development and Conversion Enhancements)
Stevie has an extensive background in writing and the commercial arts. He is a writer, artist, designer, and photographer. Stevie handles content development, SEO writing and conversion enhancements. Stevie is working on Google Analytics and Google Website Optimizer certification to supplement his many years of experience.

Tyler Larson (Senior Programmer)
Tyler manages our servers and handles a number of programming tasks. Tyler has extensive knowledge of servers and security issues. He is a senior programmer that is well versed in search engine friendly coding practices.