Pavel Khaykin

Pavel Khaykin

Senior VP of Digital Marketing

Pavel holds over 10 years of experience in search engine marketing (SEO/PPC), lead generation, eCommerce optimization, and brand strategy for Fortune 500 brands in competitive technology, travel, retail, and pharmaceutical industries.

Pavel was formerly the director of search engine optimization at Overdrive Interactive and has worked at several nationally recognized digital marketing agencies such as Catalyst and Amp Agency. He is also a board member of SEMPO (since 2011), the search engine marketing professionals organization and is their Social Media Chair.

Originally from Belarus, he moved to United Status at the age of 10 and got his start as an entrepreneur at the age of 15 selling custom mixtapes of his favorite musicians online. By the age of 21, he created numerous successful website properties while attending college in Rhode Island. Pavel is passionate about martial arts, movies, music, and brownie coffee oreo ice cream sundaes with strawberries. He currently resides in Swampscott with his wife.